Pebble, the initial kickstart sensation for one of the first mass market smart watches (even before the Apple Watch) has gone bankrupt.
Remains of the company seem to have been purchased by competitor Fitbit company. Read more about bankruptcy here. Pebble always tried to be ‘cool’ in their presentation of their products with the under 30 year old CEO, but suddenly going bankrupt is not cool to the people who bought their hardware/software. We were fans of the budget smartwatch platform as you can see from “The Apple Watch Vs. The Pebble Smart Watch”.
Will Fitbit kill the Pebble product line or keep supporting it. That’s not clear from their press releases. The Pebble bankruptcy is a reminder of how important it is to know who you are buying from.